As of 2018, Cats is the fourth-longest-running show in Broadway history. It has been performed around the world many times and has been translated into more than 20 languages.
When Lotus Communications contacted The Zebra Issue to partner with them on the launch of Cats in Dubai we didn’t take our customary three days to revert we said we are in within seconds.
The energy around the brand is electric the launch was intense and we loved every minute of it. The part we enjoyed the most was sending sad memes to Bilal on Whatsapp every time he had to turn back and go to the office to add a new sponsor’s logo on an email shot.